YU JIAN YO....
"Wandering Joyfully Among Languages" |
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Eight Simple Steps to a
Successful Multilingual Website |
1)
Summarize the most vital parts of your message you want to convey to
customers. Delete parts applying only to English-speaking
customers.
2) Make up questions covering the information you want to get from
customers -- along with a choice of the answers you expect from them;
this will be the basis of your interactive form. The more
complete this is, the less translation of correspondence you will
need.
3) Decide how these webpages and form will integrate with your existing
web.
4) Get a native speaker to translate these pages.
5) Make sure your HTML Meta-tags, hyperlinks, interactive form
information (and probably ‘alt text’) get translated too.
6) Have a native speaker register your site with local search
engines. (See our instructions if you want
to try it on your own)
7) Pre-arrange with a translator to assist you with possible
future correspondence (but if your interactive form is well-designed,
there shouldn't be too much need for this).
8) While some people will try to build their own multilingual
site, it is probably best to make use of a company that
specializes in doing this, know the pitfalls, and has learned how to
avoid them. Also, the importance of using native-speakers for
localization and all final editing cannot be overstated. |
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copyright (c) 2000, 2001, 2002, 2003 by Yu-Jian-Yo Language Services, Ltd.
All rights reserved.
Revised:
July 22, 2003 |
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